RecordNumber

1348

Author

Buskirk, Richard Hobart

Birth-Death

1927-

Title

Principles of marketing: the management view

Edition

revised ed

Publication

New York Rinehart and Winston

Publication Year

1961

Collation

xii, 829 p

Notes

Includes indexes

Subject

Marketing

ADDED ENTRIES

TI

LC Class

HF

LC Number

5415 .B78

LC Date

1967

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